Services in detail

Discover + Plan + Design + Build + Measure

Research + Strategy

By understanding users at a deep level, I uncover the opportunities and help your organization develop a clearer picture of the needs and goals of the people at the heart of your product or service.


  • Digital business design
  • Digital strategy
  • Design research
  • Customer engagement, experience and lifecycle
  • Technology impact

Interaction Design

“Simple” is never easy. I like to care for the details, and make sure taking the step from solution to development is as seamless as possible.


  • Content strategy
  • Information architecture (IA)
  • User experience (UX)
  • Interaction design (IxD)
  • Interface design (UI)
  • Usability
  • Accessibility

Visual Design + Branding

Your interface is your brand. Color, shape, composition and type combine to set the tone and timbre of the user experience. I work with you to find the right balance of visual elements to express and differentiate your brand.


  • Branding
  • Visual identity guidelines
  • Graphic design

System + Service Design

Great UX (user experience) is more than great screens. Users interact with a product or brand in a myriad of times and places. I take a system-level, goal-oriented approach to design the right experience for your users across a wide spectrum of touchpoints.


  • Service design (strategy, blueprints, prototyping...)
  • Experience design
  • Experience mapping
  • Customer journeys
  • Personas and scenarios
  • Touchpoint optimization

Prototyping + Development

I build prototypes to help you test hypotheses in the marketplace, build internal momentum around a product idea, pitch to investors, and serve as a “living” reference for your development team.


  • Web applications
  • Mobile native apps (iOS / Android)
  • Responsive web design (RWD)
  • Data visualization

Some of our dear clients

  • All
  • Apps
  • Corporate sites
  • Data visualization
  • E-commerce
  • Logo: Tabakalera
  • Logo: Blog on Brands
  • Logo: Ubertitles
  • Logo: Otogami
  • Logo: Gobierno Vasco
  • Logo: Diputación Foral de Gipuzkoa
  • Logo: Salto Systems
  • Logo: Pasazaite
  • Logo: Deskontu
  • Logo: Aura
  • Logo: Nem Solutions
  • Logo: Ping Money
  • Logo: Open Data Euskadi
  • Logo: Steel Stock Exchange
  • Logo: Aranzadi
  • Logo: Euskaltzaindia
  • Logo: Irekia
  • Logo: Gobierno de Aragón
  • Logo: B5M
  • Logo: Bilbao Kirolak
  • Logo: Trourist
  • Logo: Certificacion PM
  • Logo: Stage

More projects

Areas of expertise

I define and deliver highly detailed interaction and interface designs, no matter if you need an app or a corporate website.

  • Strategic design
  • Design research
  • Service design
  • User experience (UX)
  • Information architecture (IA)
  • Interaction design (IxD)
  • Interface design (UI)
  • Usability
  • Accessibility
  • Art direction

I worked for...

These are some of the brands I worked for:


  • BBVA
  • Kutxa
  • Caja Laboral
  • Banco Guipuzcoano

Institutional / Cultural

  • Guggenheim Bilbao
  • Kursaal
  • Cámara de Comercio de Gipuzkoa
  • Universidad de Deusto
  • Plataforma Logística Aquitaine - Euskadi (PLAE)
  • Mancomunidad de San Marcos
  • Consorcio de Aguas de Gipuzkoa
  • Diputación de Gipuzkoa
  • Gobierno Vasco
  • Aranzadi Sociey of Sciences
  • Bilbao Kirolak

Communications / Technology

  • Siemens
  • Ericsson
  • Movistar
  • Panda Software
  • Euskaltel
  • Salto Systems

Food / Health

  • Nestlé
  • Allied Domecq
  • Roche
  • Grupo Martín Berasategui
  • Kaiku


  • Orona
  • Saunier Duval
  • Cegasa
  • Solac


  • Avia
  • Honda Racing Team
  • Etxeondo

Editorial / TV / Cinema / Music

  • Santillana
  • Filmax Music
  • Via Digital
  • QuieroTV
  • Grupo Recoletos
  • Argia
  • Bainet Zinema

My mobile photo diary